“I don’t know what I am going to make.” I hear this statement all the time, and when your business is fairly new, I get it. But even from the very start, you should understand your capacity and availability to predict your revenue.  Whether you are a business or a service, you should be able to figure out how much you can make in a given time and create a path to get there.



It is so important that you figure out a predictable revenue at every phase of growth. Using these numbers can help you make the best business decisions regarding whether it is time to scale. The first thing you have to do is get your pricing right. If you need a pricing formula that will help you price any product or service for profit, you can find it in this blog: How Do You Calculate Selling Price? | Entre Money Coach .


Once your pricing is where you need it to be, we can talk about your capacity to make products and services for predictable revenue. I’m going to use a recent example, a client of mine who is starting a coffee roasting business.  We calculated his pricing based on operations, cost of the beans, labor, packaging, and shipping. We also figured out both a wholesale and a retail price for his products, because part of his model is to be on consignment in small local stores.  Here’s how we went from pricing to predicting monthly revenue:





  1. Capacity and Availability


Roasting coffee takes a certain amount of time per batch and based on the roasts and origins times can vary. But we averaged the time it takes to roast a batch, and the number of bags of product he can make in each roast cycle. That number alone will limit his capacity to make more than a specific amount of product each day. 


So, based on roasting time and resting time before packaging, we calculated the maximum amount of product that can be made per day, and then per week.  The cool part is that you can decide how much and how often you work. My client wanted to be part time to start, so the amount of product produced was also determined based on his availability and the number of hours he wanted to work.





  1. Number of items of each type to sell at each price


My client has two package sizes of roasted coffee beans right now, a 3oz size and a 12 oz size. How many of each size he makes, and sells, each week can help him predict his income. Some will be sold at wholesale, some at retail, with pricing at each size. Based on the number of wholesale and retail orders, plus the product he makes, without orders, to sell that week we can predict how much he will make each week, then month, then quarter. These numbers need to be reviewed at least every quarter.


For example: He sells 20 12 oz bags and 10 3 oz bags in a week.

 Ten 12 oz bags at $10.00 wholesale becomes $100.00 and ten 12 oz bags at $14.00 retail is $140.00.

Adding ten 3 oz bags at $2.50 wholesale is $25.00. With this mix of products, he will gross $265.00 this week on 30 total bags, mixed in size and price.


This is his “predictable” revenue. He can make more or less by selling more at a retail price instead of wholesale. This is just one small example of how knowing your “mix” of capacity. That and knowing your availability, audience and price can be brought together on paper. Doing this will allow you to predict how much money you will bring in.  I want to note that this isn’t actual sales at this point, but a very solid estimate.  You CAN predict your revenue, even as a new business.




Ready to plan your revenue for Q2 2021? Join me Saturday, March 13th for the three-hour Revenue and Profit Planning workshop! Visit https://entremoneycoach.kartra.com/page/quarterlyintensive for more information!



Money management should align with your personality and the way you like to do stuff. Radical, right? I believe one of the biggest obstacles that business owners face when it comes to money stuff is the idea that there is only one “right way” to do it. This software. Or that spreadsheet formula. Or these guidelines. But if we are really honest, there are actually very few things that have to be done a specific way. Tax and employment filings, sure, but the way you track and manage your business money is up to you. The method you choose just needs to be in a manner that protects your business records and would stand up to an audit, just in case.




What is Aligned Money 




So, what is aligned money management? Managing your money in alignment with your financial style, so you stick with it (even if you never learn to enjoy it).  When we try to force ourselves to use a system that doesn’t naturally work with our style of doing things it rarely works. This is a common issue, and it often creates a struggle and resistance to doing the things that support our business growth.


A great place to start is with your financial personality (If you don’t know which personality you best identify with, visit this blog to learn more).  It’s important to know how you currently relate to your money. Particularly your business money. For example, do you ignore or obsess over your financials? Whichever it is you can then begin to work with your money in a way that feels relatable.






Next, we need to examine your comfort level with different management strategies. How are you tracking other things in your business now? Are you a pen and paper person? Do you prefer software or spreadsheets? Do you like more automation or are you comfortable entering data points regularly? Your natural comfort level with certain approaches can easily translate to your financial tracking.  There are templates for paper and pen tracking, apps and software, spreadsheets, and computer formats available for anyone and any budget.


Finally, it’s time to start trying things out and being open to tweaking your approach. If you know that pen and paper is how you like to do things, grab some templates, and try them. If you like automated software,  start shopping for one that feels pretty intuitive for you. Many have free trials, so try them. If you like spreadsheets but don’t know how to set one up, get some help creating one that works for you. If you are really at a loss for where to start, hire a money pro to help you. Ask your accountant or have a session with a financial coach.





It can take three months or so to get into the habit of managing your money if you don’t do it now, so make sure you build in some grace and room to make mistakes or forget stuff. Particularly your internal processes. If you are worried about the most important compliance things like taxes, turn them over to your accountant so you have the knowledge that they are done correctly. You CAN create a money management strategy that works for you, your needs, your personality, and your organizational style. Making sure your money approach is comfortable and aligned will help you stay consistent with your finances.






Our Book Club for The Profit Accelerator for Small Business begins in a few days! You have free exclusive access to the club when you purchase your copy of The Profit Accelerator for Small Business book on Kindle or paperback.




If you are running a business, you are a business CEO and it can be hard to see it at first and hard to grow into.

Actually, I recently coached a client who was still doing everything in her business. Just like we all do when we start, because she wanted to make “more” before she delegated some tasks.

These days you can get recommendations for temporary support for almost any business related task, and you can look for project contractors and freelancers who are on Fiverr and Upwork.

The fact is, there is a mindset shift when you see yourself running a business, and not just as a self-employed person. 

As the CEO you will do the research and set a financial goal to get that new team member or contractor in place. As the CEO you have a vision for your company that goes beyond paying yourself a comfortable living. To bring that vision to life, you must step into the role of the company leader.

So, how did we address my clients need to step into the CEO role? First, I asked her to please define “make more” before you begin to hire out certain tasks that are not in your zone of genius.

“More” is an ambiguous term and an amount you will continue to raise because you can. You can never reach it because you didn’t put a line in the sand.

“When I make $2500.00 every month, I will add…” is much better than, “I will add a… once I make some more.”

Next, we made a list. What do you want to get off your plate first? Her answers were bookkeeping (a top fave for most entrepreneurs!) and social media. Awesome! How can we get this done as fast as possible? Here are a few things to think about:

1. You can start small.

You don’t have to hand off everything all at once. For example, hire someone just to schedule your social media content. The hour it takes to schedule a month of posts is an hour you can be making sales, creating items, generating leads or just being in your zone of genius.

You can get something off your plate NOW. Think about it and start small. What can you hire out this month?

2. You are your best brand ambassador.

A key to letting go a bit and getting started with a team is to understand that you are the best person to make the sales, to promote your company, to generate the leads, to build the brand.

You are sold out to your vision or, if you aren’t, let’s get that way. If you are scheduling posts, writing newsletters, bookkeeping, creating graphics, etc., you aren’t doing the major things that grow the company. Like making the sales.

Let someone else do the things that aren’t directly related to your making money for your vision.

3. If you are nervous about the money, what is a comfortable budget?

It is always nerve wracking to take on a new expense in your business. Many times, we allow fear to stop us from boldly stepping into the CEO role because we may not “make enough next month.”

If someone quotes you a number that gives you hives right now, what is your comfortable budget? Have you ever given it a thought? And back to number one, if your budget is truly small, start with just one thing.

You are the visionary, and you have the vision for the company. Where are you going? You cannot get there if you are bogged down doing everything for your business by yourself, particularly as things start to take off.

Make the decision today to step into your CEO role and make the plan for the next stage of your business.

By the way, the Profit Accelerator closes in a few days! Our signature program will get your business making more money and keeping more profit in just 6 weeks. https://entremoneycoach.com/accelerator for details.

Remember, you can switch from self-employed to business CEO. It just takes analysis and good prioritization.